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The Stuffing You Need to Cash in on Thanksgiving

Written by Paul Esajian

For real estate investors Thanksgiving is more than just another day of great eating, it is also one of the most powerful lead generation opportunities of the year. So do you have the stuffing you need to fatten your real estate investing profits this turkey day?

Just because this is a great real estate investing marketing opportunity doesn’t mean that investors shouldn’t be taking some much needed time off on Thanksgiving Day to give thanks, relax, enjoy the fruits of their work and spend quality time with family. After all, this is what it is all really for right?

However, this doesn’t mean you can’t cash in on Thanksgiving and remember to be grateful for having the ability to achieve so much that others never will.

Even Thanksgiving dinner itself is an incredible opportunity for generating more real estate investing business. Extended family and friends can be great sources of leads and hosting or sponsoring dinners for others can help build strategic relationships and cultivate more buyer, seller and private lender leads.

This is an incredible time for utilizing themed content to bolster web traffic, likes and blog subscribers too, while proving every message you send out won’t be an attempt to hard sell prospects.

This is also a critical holiday which can either turn off staff or build loyalty and increase productivity by treating staff to great dinners or some extra time off and showing your appreciation. Don’t be a scrooge here and recognize that this is likely a lot cheaper than giving an ongoing hourly raise or significant cash bonus at the end of the year.

This is a pivotal opportunity for setting up your real estate investing success for the rest of the year, so don’t blow it.